Slot 1
Workwear
Tees, polos, and light layers that survive a job site — craft marks, not fashion logos.
Lane 2 · print-on-demand
Trade-adjacent merch, printed when you order — no inventory, no warehouse. A few variations per category. Placeholders below until the first real drop ships.
Five lanes for monthly rotations. Labels are placeholders — not live products yet.
Slot 1
Tees, polos, and light layers that survive a job site — craft marks, not fashion logos.
Slot 2
Structured and soft caps — simple embroidery, Jay and Sons wordmark when ready.
Slot 3
Bags, pouches, towels, stickers — useful carryables next to the tools, not the tools themselves.
Slot 4
Small sizes and family-friendly prints — crew pride without adult-only slogans.
Slot 5
Short-run art and posters — monthly or seasonal, then gone. No restock promise.
Fulfillment plan: Shopify + Printful or Printify (print-on-demand). No stock held by Jay and Sons.
Checkout and storefront stay off this static site until founder OK — see CONSULTING-PLAN.md Phase 0.5.
Past customers and friends — join the cohort list. We’ll use it for service follow-ups and merch drop alerts.